Cranking the dial up to 120% to create standout moments for the future of Bloomberg talent.
Recruitment at Bloomberg
While working at Bloomberg, I had the opportunity to collaborate with the recruitment team to
develop print and digital assets for Veteran Career Day and the Summer Internship Orientation.
I worked closely with the marketing manager to push the brand toolkit to its limits as it is undergoing
a refresh toward the end of 2026. Together, we helped send both events off with a bang.
Art Direction & Design: Giancarlo Hernandez
Made at Bloomberg L.P.
Where Veteran Experience
Meets New Opportunity.
Bloomberg Veteran Career Day holds an annual interactive event that focuses on providing military service members and veterans with tools and insights to gain a competitive advantage navigating job markets.
Color, typography, and illustration came together to create a brand formula that broke away from the high-pressure, numbers-driven environment fintech companies are known for. Bloomberg, however, has demonstrated through its philanthropic and educational efforts that
it is welcoming to those with great ambitions.
The recruitment sub-brand also used several of these events to develop swag and merchandise that interns could keep as mementos.
I presented design concepts for products that were considered during the planning stage, some of which were ultimately produced.
